Financial underpinnings are critical in many workers’ everyday roles, but the concepts can be difficult to grasp. Founded by Shereen Tawfiq WG12, Balinca is on a mission to help employees at all levels of a company build their knowledge of business finance.
The startup offers three hands-on ways to learn, from a half-day introductory course to a two-day “practical mini-MBA,” drawing on games and simulations to teach important ideas. The goal, Tawfiq recently told the Wharton Alumnae Founders and Funders Association, is to “change the way people look at finance.”
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