Bridge Project
In the debate over how best to support low-income families, the Bridge Project is betting on a simple tool: direct cash. Founded by Holly Fogle W96 and Jeffrey Lieberman ENG96 W96, the nonprofit provides unconditional payments to mothers in need during pregnancy and through their babies’ first years — a window critical to healthy development and economic mobility. Launched in New York in 2021, the Bridge Project has since expanded to additional states, enrolling thousands of families and directing tens of millions of dollars in support. Alongside the payments, the organization advances policy change and conducts research in-house and with partners, including the University of Pennsylvania’s Center for Guaranteed Income Research.