The pandemic has highlighted the need to strengthen social bonds between U.S. consumers and overseas customer support workers.
A conversation with Wharton Neuroscience Initiative director Michael Platt on avoiding mental fatigue and improving engagement in virtual conversations.
David Barudin W69 lays out the reasons and offers strategies to help recent grads remain content where they are amid market uncertainty.
As the tide turns toward marijuana legalization, Marvis Burns WG14 calls for the release of those who have been arrested for related offenses.
A new report from the Wharton Social Impact Initiative and consultancy Catalyst at Large illustrates key findings about the field.
Jerome Nollet WG85 offers a plan for distributing corporate shares to employees in an effort to reduce economic inequality and address current criticisms of capitalism.
Changes to Communications Decency Act are needed to protect cybercrime victims.
Experts from Wharton Customer Analytics weigh in on what's ahead for this rapidly-growing technology.
Finding silver linings of work life during the current crisis could reinvigorate teams when they return to the office, writes Nancy Davis Kho W88, author of The Thank-You Project.
Wharton authors share expertise on negotiation strategies, cultivating happiness, secrets to startup success, and more.
The coronavirus is spurring new applications and developments for the technology within the sector.
A contract is not necessarily a promise, says Maurice Lefkort W86
The Federal Reserve should encourage banks to manage their own risk and incentivize lending, says the senior director of the Harris Alternative Investments Program.
Robertson reflects on adapting to COVID-19, reactions and actions sparked by Black Lives Matter, how alumni can best help students, and her priorities for the upcoming fall semester.
Amy Howe WG99, head of Ticketmaster North America, on adapting to COVID-19 realities, new live entertainment technology, and advice that has shaped her career.
Wharton management professor Stephanie Creary offers advice for penning a substantive public statement and stresses the importance of walking the talk.
The latest research and insights from Knowledge@Wharton
Companies that embrace mistakes in developing a data-first strategy set themselves up for long-term success.
Wells Fargo’s Jamie Moldafsky WG89 discusses the role data plays in well-crafted marketing strategies today — and the need to tread responsibly.
SunTrust Bank CMO Susan Somersille Johnson WG91 on her shift to a purpose-driven career, how engineering applies to marketing, and three ways to help level the professional playing field for women.
In their new book, Peter Fader and Sarah Toms examine how companies have found transformational success in focusing on high-value customers.
The controversy brewing in Asia over shark fins has pulled Starbucks into an environmental protest campaign.
Alumni from the Wharton Club of Spain joined faculty and industry professionals at the Baker Retail Center conference in Madrid.
The latest research and insights from the pages of Knowledge@Wharton
In this excerpt from her new book, marketing professor Barbara Kahn reveals the four best retail business strategies.
At the Wharton Behavioral Insights in Text Conference, researchers shared best practices for deriving hidden meaning from language.
The unique variables to consider when determining what an online company is worth.
Making a case for why Wharton graduates should pursue jobs in Consumer Packaged Goods.
Insights into the evolving world of modern retail from academics and industry leaders at the Baker Retailing Center's recent conference.
Why incomplete commercial marketing research can lead companies to commit major faux pas.
What inspires an expert on virality and social influence? The professor and best‑selling author opens up.
Jim Rowbotham WG69 and Tom Hadlock WG66 discuss their drive to continue working past the age of 70.