Co-founded by Adam Tishman WG15, Kristian von Rickenbach WG15, and Jerry Lin WG15, this bedding company is entering a new chapter in its history. After a strong start as a producer of personalized mattresses, Helix is uniting with fellow mattress manufacturer Brooklyn Bedding through a deal announced in September.

The company’s three heads will lead the direct-to-consumer segment of the combined unit. Launched in 2015, Helix has expanded beyond its core business in recent years to include all-natural sleep brand Birch and sofa maker Allform.

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