The Wharton Behavioral Lab was launched in its current form in 2005 as a shared asset for all Wharton faculty and students. Its services support data collection for any and all behavioral research on business-related topics. More than 22,000 subject hours of data collection occur each year in the lab, including the facial analysis as demonstrated in this video.

Watch a Wharton Behavioral Lab facial analysis experiment in action in the above video.

In the fall 2014 issue, read more about the lab in “On Their Best Behavior.”