Need a confidence boost? Embrace your inner rani, which is the Hindi term for “queen” and the idea behind luxury skincare venture Aavrani. Co-founders Rooshy Roy WG19 and Justin Silver WG19 met at Wharton, and a conversation about Roy’s love of Indian skin-care traditions eventually led to a quest for funding and the launch of their all-natural beauty business.
Based on ancient practices, their four-step routine combines nontoxic, cruelty-free ingredients like turmeric, neem, and almond oil to bring out women’s inner radiance. With the first Indian Miss America, Nina Davuluri, on board as a co-founder, Aavrani is rapidly advancing its mission to help all women, as its hashtag says, #GlowAndConquer.
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