Co-founder Caroline Strzalka C00 WG05 went swimming in the Shark Tank and walked away with a $500,000 deal from celebrity investor Mark Cuban. Since her appearance on the reality show aired in March, Strzalka has continued to disrupt social gaming with the DIY app, which boasts more than 200,000 downloads. Overplay allows users to turn videos — anything from cooking tutorials to extreme sports — into interactive games easily, without coding, and has totaled more than 1.3 million games played and counting.
The app’s licensable technology generates its own revenue while simultaneously allowing content creators to access new audiences. As of August, Overplay had raised over $1 million from nearly 900 investors on Wefunder.
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