Wharton Professor Eric Bradlow unveils a new metric for marketers to determine customer lifetime value.
Many people are now asking, “Can I afford retirement?” A Wharton professor provides some truthful answers.
Whom are Wharton alumni trying to influence in business? And how can they succeed?
It does not take a Wharton professor to tell you that the U.S. commercial real estate market has been impacted by macroeconomic trends, such as the persistent and high level of unemployment.