If you’ve shopped on Amazon recently (that “if” seems rhetorical these days), there’s a good chance you’ve bought or viewed a product from one of Thrasio’s brands.
Having raised more than $1.75 billion since its debut in 2018, the company — founded by co-CEOs Joshua Silberstein W97 and Carlos Cashman — has skyrocketed to unicorn status in its quest to buy and grow third-party private-label Amazon businesses. (TechCrunch recently estimated the company’s valuation to be at least $3 billion.) In a sign of broader consolidation for brands on the site, Thrasio had acquired nearly 100 of them as of early February and was closing more deals every week.
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