Digital Exclusives
Professor Franklin Allen’s Research Looks at the Upcoming Shakeout in World Economies as Well as the Need for Companies to Better Integrate Finance and Strategy
A Wharton Professor Looks at How Consumers Make Choices and Why That's Important to Marketers
Managers today are taking a hard look at the value of intangibles like customer satisfaction, intellectual capital and employee loyalty. Soft assets, they suggest, can help predict future economic performance.
Strategic Realignments, new technologies and a raging bull market caused a frenzy of M&A activity in 1995. What have we learned from it, and what's ahead for 1996?
